INNCOM Partners with LUX Art & Design to Debut
‘Fine Art in Motion’
Creating an Atmosphere of Extraordinary Hospitality

June 21, 2007

Patent-pending, joint technical development anticipates a guest’s moods, needs or events by displaying vivid fine-art imagery and relaxing background music in the guestroom;

Niantic, CT – June 21, 2007—INNCOM international, inc. announced today a joint technical development with LUX Art & Design to advance the LUX-HDA true High-Definition “fine art in motion” patent-pending product. The joint effort is designed to propel the guest to the highest level of extraordinary hospitality.

By combining INNCOM and LUX ART technology, guests will experience an intelligent guestroom interaction that can anticipate a guest’s moods, needs, or even events through the use of intelligent integrated guestroom control, vivid fine art imagery and relaxing background music.

The new technology will be displayed at Guestroom 2010 at the Hospitality Industry Technology Exhibition and Conference (HITEC), from 10:00 am – 3:00 pm, Tuesday, June 26 and Wednesday, June 27, and 10:00 am – 2:00 pm on Thursday, June 28, at the Orange County Convention Center in Orlando, Fla.

Imagine arriving in your guestroom and being welcomed to an environment that anticipates your needs or perhaps relates to your mood or even reacts to an event. For example, a weary business traveler arriving late in the evening can enter his or her guestroom where intelligent INNCOM controls have set the proper lighting level, closed the drapes, adjusted the temperature and turned on vivid, High-Definition imagery provided by LUX-ART. The wall is now painted with images of relaxing media (oils, watercolors, acrylics and prints) using HD video effects, creating subtly-evolving artworks that project a relaxing evening environment.

Or perhaps the guest would like to welcome visitors to his or her suite for evening cocktails, and would like the guestroom environment to reflect a lively entertainment mood for the evening. Through a simple touch of the INNCOM Guestroom Digital Assistant (GDA-700™), the guest can transform his or her room profile into a lively evening environment tuned for just such an occasion by automatically adjusting light levels, temperature and the beautiful LUX-ART High-Definition imagery and music to suit the environment.

The options are endless for the interior designer. The property may define any number of moods based on time of day, property location or season. INNCOM offers a wide variety of Designer and Decorator series products designed with the flexibility and options to provide the interior designer with end-less combinations for guestroom design, while LUX-ART specializes in tailoring fine-art content to bring the guestroom experience to the highest level.

How does it work?

INNCOM provides the programmable intelligent guestroom controls and sensory equipment, along with back-end communications equipment that provides the hotel with a fully integrated system allowing in-room and remote control of all the guestroom sub-systems. In combination with the innovative LUX-HDA mirage System that magically transforms a glass wall (a switchable LCD panel by Polytronix) or HD display into an evolving piece of tasteful artwork, the technology provides the guest with an experience like never before in the hotel environment.

The INNCOM / LUX-HDA mirage™ interface, including LUX ART’s partners in technology such as Polytronix’s “Polyvision” privacy glass panel displaying the HD artwork content provided by the new FrEND Plus MS9500 HD Player by Electrosonic Systems along with some of the top players in the electronics industry to create this new art medium.

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About INNCOM international, inc.: Founded in 1986, INNCOM develops, manufactures, and markets advanced guestroom control systems for the global lodging industry. The company’s product line ranges from programmable digital thermostats to fully integrated energy management and communication systems. All INNCOM products are designed to enhance guest comfort, safety and satisfaction while increasing bottom line profits for property owners. INNCOM systems are installed in more than 350,000 guestrooms in many of the most prestigious hotels in 26 countries.

About LUX Art & Design: LUX Art & Design is an art consultancy and studio based in Los Angeles. The company works with a select group of international artists, museums and special collections to create “site-specific” art portfolios that reflect the unique qualities of distinctive destinations. In addition to the LUX-HDA product, LUX artwork is available in all conventional media as well as high-quality giclée reproductions, with custom framing and installation services. LUX also provides an “art concierge” service, locating specific artworks or genres for its clientele.

About HFTP: Established in 1952, HFTP continues to be the information source and resource for hospitality financial and technology professionals. With over 4,000 members, HFTP provides outstanding continuing education and networking opportunities to hospitality professionals around the world. In addition to producing HITEC® (Hospitality Industry Technology Exposition and Conference), HFTP administers the examination and awards the certification for the Certified Hospitality Technology Professional (CHTP) and Certified Hospitality Accountant Executive (CHAE) designations. HFTP is also the home of the International Hospitality Technology Hall of Fame.

About Electrosonic: Electrosonic is an audio-visual company with a worldwide presence, specializing in the AV needs of Corporate Communications, Command and Control Rooms, Museums, Retail Display, Theme Parks and Exhibitions. The company operates as a systems integrator; a product manufacturer; and as a provider of AV facilities management and contract servicing. The company has offices strategically placed to serve its main geographic markets and provide round-the-clock support. These include four offices in the US, plus offices in the UK and the Far East. While each office contains specialist resource, this can be deployed around the world as customer needs dictate.

About Polytronix: Polytronix, founded in 1980, is the manufacturer of Polyvision? glass, commonly called PDLC privacy glass and/or electrically switchable glass having hundreds of installations across the United States and many other locations throughout the world. Polyvision™ glass can instantly be changed from milky white to transparent or vise versa and hence provide the both openness and privacy at a flip of a switch. Polyvision™ glass is used in high end interior remodeling for conference rooms, executive offices, residential houses, dividers in hospital intensive care areas, security windows and so on. We will be showcasing the rear projection capability of Polyvision™ glass in GUESTROOM 2010 IHM&RS.

For more information contact:

John Tavares (INNCOM) 860.739.4468 x1144, john.tavares@inncom.com
Julian Siminski (LUX Art & Design) 818.762.1400, press@luxart.us
David Steinberg, Goliath Marketing (Electrosonic), 646.319.8255, golmar@mac.com
Eliza Selig (HFTP), 512.249.5333 x23, Eliza.Selig@hftp.org
Sam Shao (Polytronix) 972.238.7045, sshao@polytronix.com

Photos available on request.